How to Use Squarespace to Build a High-Converting Landing Pages
A great landing page can turn visitors into customers, but not all landing pages are created equal. With Squarespace, you can design a sleek, high-converting page that captures attention and drives action. Here’s how to do it right.
1. Keep the Design Simple and Focused
A landing page should have one clear goal—whether it's capturing leads, selling a product, or promoting an event. Remove distractions like unnecessary navigation links and focus on a clean, conversion-driven layout.
2. Write a Clear and Compelling Headline
Your headline is the first thing visitors see, so make it count. It should immediately communicate the benefit of your offer in a way that’s easy to understand.
3. Use Strong Calls to Action (CTAs)
Your CTA should stand out visually and tell visitors exactly what to do next. Whether it's “Sign Up Now,” “Get Your Free Quote,” or “Download the Guide,” make sure it's clear, direct, and easy to click.
4. Optimise for Mobile Users
With so many users browsing on mobile, your landing page must look great on all devices. Squarespace’s responsive design ensures your page adapts seamlessly to different screen sizes.
5. Build Trust with Testimonials and Social Proof
Adding customer reviews, success stories, or logos of businesses you’ve worked with helps build credibility and reassures potential customers that they’re making the right choice.
6. Integrate with Your Marketing Strategy
A great landing page works alongside your wider marketing efforts. If you're running ads, social media campaigns, or email marketing, ensure they all point to a well-optimised landing page that drives conversions.
At WebsByMads, we create high-performing Squarespace landing pages that help businesses generate leads and increase sales. Let’s design a landing page that works for you—get in touch today!
Hi, I’m Danielle. I've been working with businesses to create stunning websites and marketing campaigns for over five years. I have worked with all types of clients of all sizes, from entrepreneurs to global corporations, and I combine my graphic design & branding experience with Squarespace specialism to make bespoke websites that are uniquely you.
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